Inspiring character.

Enabling leaders.

Influencing community.

Whether you are a business, school, government agency, or non-profit, the basic strategy is the same: Inspire your people, Identify your shared values, and Integrate your values everywhere!

We are a grassroots character movement aimed at sparking pride and ownership in each member of our community.

We believe that the values of respect, responsibility, integrity, empathy, courage and service have the potential to be felt at the core of every human being, no matter who you are or what your background is.

Latest News

Nominate someone to be recognized by the Character Abbotsford Council. Awards are presented annually in spring.

Character in Action Awards

Interested in attending our next conference, or joining us on a field trip? Sign up for email updates to learn about upcoming opportunities.

Join us for an event!

“Character isn’t something you do, but rather how you do everything.”

— Character Abbotsford

Founding Community Champions